The AI Front Desk
for Boutique Fitness.
The AI Front Desk
for Boutique Fitness.
On Magic by reSEAT is AI for boutique fitness studios: an AI front desk that answers every call and text, takes real action inside Mariana Tek, turns drop-ins into members, and tells your team exactly who to reach next.
On Magic by reSEAT is AI for boutique fitness studios: an AI front desk that answers every call and text, takes real action inside Mariana Tek, turns drop-ins into members, and tells your team exactly who to reach next.
No missed calls. No forgotten milestones.
Convert New Clients
Turn ClassPass visitors, first-timers, and drop-ins into paying members.
Convert New Clients
Turn ClassPass visitors, first-timers, and drop-ins into paying members.
Retain Members
Catch at-risk members before they churn and recognize the loyal ones before they have to ask.
Retain Members
Catch at-risk members before they churn and recognize the loyal ones before they have to ask.
Scale Your Brand
One standard of hospitality across every instructor, channel, and location.
Scale Your Brand
One standard of hospitality across every instructor, channel, and location.
Get Back Time
On Magic answers the phone and handles the routine, so your staff is on the floor instead of behind the desk.
Get Back Time
On Magic answers the phone and handles the routine, so your staff is on the floor instead of behind the desk.
FEATURES
On the Pursuit of
Studio Excellence
On the Pursuit of
Studio Excellence
On the Pursuit of
Studio Excellence
Answers every call, text, & DM
in your studio's voice.
Phone, text, email, Instagram DMs. On Magic pulls up the member's profile before it replies, sends direct booking links, handles the FAQs, and escalates only what actually needs a person.
Covers phone, text, email, and Instagram DMs
Runs on your studio's actual policies, not generic scripts
Every reply pulled from real member profiles
Answers every call, text, & DM
in your studio's voice.
Phone, text, email, Instagram DMs. On Magic pulls up the member's profile before it replies, sends direct booking links, handles the FAQs, and escalates only what actually needs a person.
Covers phone, text, email, and Instagram DMs
Runs on your studio's actual policies, not generic scripts
Every reply pulled from real member profiles
Answers every call, text, & DM
in your studio's voice.
Phone, text, email, Instagram DMs. On Magic pulls up the member's profile before it replies, sends direct booking links, handles the FAQs, and escalates only what actually needs a person.
Covers phone, text, email, and Instagram DMs
Runs on your studio's actual policies, not generic scripts
Every reply pulled from real member profiles
Briefs your staff before class
on who to greet, and why.
On Magic briefs instructors before class; who's new, who's back after six weeks, who just hit 100 rides, whose name to know and hands the front desk a running list of what needs doing today.
A live profile for every member: history, spend, preferences
Role-based views for front desk, instructors, and owner
A running Action Needed list, so nothing gets lost
Briefs your staff before class
on who to greet, and why.
On Magic briefs instructors before class; who's new, who's back after six weeks, who just hit 100 rides, whose name to know and hands the front desk a running list of what needs doing today.
A live profile for every member: history, spend, preferences
Role-based views for front desk, instructors, and owner
A running Action Needed list, so nothing gets lost
Briefs your staff before class
on who to greet, and why.
On Magic briefs instructors before class; who's new, who's back after six weeks, who just hit 100 rides, whose name to know and hands the front desk a running list of what needs doing today.
A live profile for every member: history, spend, preferences
Role-based views for front desk, instructors, and owner
A running Action Needed list, so nothing gets lost
Reaches out before members drift
with a reason they'll believe.
On Magic maps 30+ signals on every member. It sends hyper-personalized outreach based on each one automatically, turning first-timers into regulars, catching at-risk members before they churn, and giving every member a reason to come back.
Runs outbound across your full member base, no list-building
Milestones, birthdays, win-backs, and lapsing offers, automatically
Deliberately paced so members don't feel spammed
Reaches out before members drift
with a reason they'll believe.
On Magic maps 30+ signals on every member. It sends hyper-personalized outreach based on each one automatically, turning first-timers into regulars, catching at-risk members before they churn, and giving every member a reason to come back.
Runs outbound across your full member base, no list-building
Milestones, birthdays, win-backs, and lapsing offers, automatically
Deliberately paced so members don't feel spammed
Reaches out before members drift
with a reason they'll believe.
On Magic maps 30+ signals on every member. It sends hyper-personalized outreach based on each one automatically, turning first-timers into regulars, catching at-risk members before they churn, and giving every member a reason to come back.
Runs outbound across your full member base, no list-building
Milestones, birthdays, win-backs, and lapsing offers, automatically
Deliberately paced so members don't feel spammed
Acts on every preference
without anyone asking.
Every member's preferences, favorite spots, songs, instructors, schedules, who they train with, captured automatically and acted on. Members save their preferred seat in one tap. If someone else books it first, On Magic moves them back the moment it opens.
Preferences captured automatically: spots, songs, instructors, schedules, training partners
Reassignment happens the moment a spot opens
Group and friend bookings stay linked automatically
Acts on every preference
without anyone asking.
Every member's preferences, favorite spots, songs, instructors, schedules, who they train with, captured automatically and acted on. Members save their preferred seat in one tap. If someone else books it first, On Magic moves them back the moment it opens.
Preferences captured automatically: spots, songs, instructors, schedules, training partners
Reassignment happens the moment a spot opens
Group and friend bookings stay linked automatically
Acts on every preference
without anyone asking.
Every member's preferences, favorite spots, songs, instructors, schedules, who they train with, captured automatically and acted on. Members save their preferred seat in one tap. If someone else books it first, On Magic moves them back the moment it opens.
Preferences captured automatically: spots, songs, instructors, schedules, training partners
Reassignment happens the moment a spot opens
Group and friend bookings stay linked automatically
Lives where your studio already runs.
On Magic reads and writes to Mariana Tek in real time.
Mariana Tek
Live
Mariana Tek
Live
Mindbody
Coming Soon
Mindbody
Coming Soon
Club Ready
Coming Soon
Club Ready
Coming Soon
Studios running On Magic.
Studios running
On Magic.
Studios running On Magic.
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Calls handled.
87% of member calls resolved start to finish, without a staff handoff.
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0%
Calls handled.
87% of member calls resolved start to finish, without a staff handoff.
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0%
Calls handled.
87% of member calls resolved start to finish, without a staff handoff.
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0%
Drop-ins converted.
64% of drop-ins booked a second class within 14 days.
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0%
Drop-ins converted.
64% of drop-ins booked a second class within 14 days.
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0%
Drop-ins converted.
64% of drop-ins booked a second class within 14 days.
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0%
After hours, answered.
92% of calls that came in after the desk closed still got a real answer.
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0%
After hours, answered.
92% of calls that came in after the desk closed still got a real answer.
0%
0%
After hours, answered.
92% of calls that came in after the desk closed still got a real answer.
Curious how it works?
Questions? We’ve got answers.
Questions? We’ve got answers.
We’ll walk you through On Magic and how it fits your studio.
What is On Magic?
It's the front desk layer for boutique fitness studios: it answers calls and texts, moves members into the seats they've saved, and keeps track of milestones so your team doesn't have to hold it all in their heads.
Is this just a chatbot?
No. A chatbot replies. On Magic identifies the member through Mariana Tek and actually does something, books the class, waives the fee, moves the seat, instead of leaving the rest to your staff.
Do members know it's AI?
Yes. On Magic identifies itself as your studio's assistant, in your studio's voice, on every channel. That keeps you compliant in every state you operate in, including two party consent states. You control the wording.
What happens when a member is upset, or it's a billing issue?
Those get routed to a person immediately, along with whatever context led up to it. On Magic knows the difference between "can I switch classes" and "I want a refund."
Do instructors have to learn a new system?
No, and that's on purpose. The briefing shows up before class starts. Nobody has to log in anywhere or change how they teach.
How does it work with Mariana Tek?
It's a native integration, not a separate app your team has to check. Rosters, bookings, and seat maps stay in sync in both directions.
Can this run across more than one location?
Yes. Each studio keeps its own number, its own policies, and its own tone, while an owner can still see all of them from one place.
What is AI for boutique fitness?
AI for boutique fitness automates front-desk conversations and routine studio operations while using member context to personalize service. On Magic by reSEAT answers calls and texts, supports retention and class operations, and takes approved actions inside Mariana Tek.
Curious how it works?
Question?
We got answers.
Curious how it works?
We’ll walk you through On Magic and how it elevates your member experience.
What is On Magic?
It's the front desk layer for boutique fitness studios: it answers calls and texts, moves members into the seats they've saved, and keeps track of milestones so your team doesn't have to hold it all in their heads.
Is this just a chatbot?
No. A chatbot replies. On Magic identifies the member through Mariana Tek and actually does something, books the class, waives the fee, moves the seat, instead of leaving the rest to your staff.
Do members know it's AI?
Yes. On Magic identifies itself as your studio's assistant, in your studio's voice, on every channel. That keeps you compliant in every state you operate in, including two party consent states. You control the wording.
What happens when a member is upset, or it's a billing issue?
Those get routed to a person immediately, along with whatever context led up to it. On Magic knows the difference between "can I switch classes" and "I want a refund."
Do instructors have to learn a new system?
No, and that's on purpose. The briefing shows up before class starts. Nobody has to log in anywhere or change how they teach.
How does it work with Mariana Tek?
It's a native integration, not a separate app your team has to check. Rosters, bookings, and seat maps stay in sync in both directions.
Can this run across more than one location?
Yes. Each studio keeps its own number, its own policies, and its own tone, while an owner can still see all of them from one place.
What is AI for boutique fitness?
AI for boutique fitness automates front-desk conversations and routine studio operations while using member context to personalize service. On Magic by reSEAT answers calls and texts, supports retention and class operations, and takes approved actions inside Mariana Tek.
Curious how it works?
Question?
We got answers.
Curious how it works?
We’ll walk you through On Magic and how it elevates your member experience.
What is On Magic?
It's the front desk layer for boutique fitness studios: it answers calls and texts, moves members into the seats they've saved, and keeps track of milestones so your team doesn't have to hold it all in their heads.
Is this just a chatbot?
No. A chatbot replies. On Magic identifies the member through Mariana Tek and actually does something, books the class, waives the fee, moves the seat, instead of leaving the rest to your staff.
Do members know it's AI?
Yes. On Magic identifies itself as your studio's assistant, in your studio's voice, on every channel. That keeps you compliant in every state you operate in, including two party consent states. You control the wording.
What happens when a member is upset, or it's a billing issue?
Those get routed to a person immediately, along with whatever context led up to it. On Magic knows the difference between "can I switch classes" and "I want a refund."
Do instructors have to learn a new system?
No, and that's on purpose. The briefing shows up before class starts. Nobody has to log in anywhere or change how they teach.
How does it work with Mariana Tek?
It's a native integration, not a separate app your team has to check. Rosters, bookings, and seat maps stay in sync in both directions.
Can this run across more than one location?
Yes. Each studio keeps its own number, its own policies, and its own tone, while an owner can still see all of them from one place.
What is AI for boutique fitness?
AI for boutique fitness automates front-desk conversations and routine studio operations while using member context to personalize service. On Magic by reSEAT answers calls and texts, supports retention and class operations, and takes approved actions inside Mariana Tek.
The AI Front Desk
for Boutique Fitness.
On Magic by reSEAT is AI for boutique fitness studios: an AI front desk that answers every call and text, takes real action inside Mariana Tek, turns drop-ins into members, and tells your team exactly who to reach next.
No missed calls. No forgotten milestones.